The story begins at Ste Croix in the Swiss Jura in 1883, when Hermann Thorens had the company registered in the commercial register. The object of the company is the manufacture of music boxes and musical works.
In 1957 the age of the record player began, which brought the Thorens brand to world fame. The TD 124 model hits the market and quickly becomes a huge success. It is aimed at both professional radio studios and committed home users.
Heinz Rohrer, a Swiss businessman who was already responsible for Thorens sales in Asia in the 1990s, acquires the brand and becomes its new owner. In the following years, new products designed by various developers and produced in Germany came onto the market.
With the 900 series, Thorens introduces the ultimate subframe that can be variably adjusted via an air chamber. Due to the lack of a succession plan, Heinz Rohrer sold Thorens to former Elac Electroacustic Managing Director Gunter Kürten in April 2018. The new owner guarantees a speedy return to Thorens ' "DNA", to what he did to the brand in the past and made it famous all over the world. Quality audio.
New devices are designed in a few months and the first innovations are successfully commercialized. New models planned for 2020 such as the TD1600, TD1601 or TD124 DD based on the legendary TD124 are a nod to past achievements and attest to the new owner's respect for the oldest brand in music reproduction.
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